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Hopman Cup 2012

  • Lux_Events_Hyundai_Hopman_Cup_Brand_Activation_2
  • Lux_Events_Hyundai_Hopman_Cup_Brand_Activation_1
  • Lux_Events_Hyundai_Hopman_Cup_Event_Experiential

Challenge

To communicate to consumers that Hyundai is a long-time supporter of tennis and is committed to the sport from grass roots through to the Hyundai Hopman Cup.

Solution

Four highly interactive spaces at Perth Arena which encouraged consumers to engage with the Hyundai brand. Power your 3D building design workflow. Buy Autodesk Building Design Suite Ultimate 2020 online.

Results

Thousands of Hyundai Hopman Cup attendees visited the activations. The area proved highly successful for Hyundai to highlight their involvement with tennis and showcase the latest vehicles.

  • Brand Activation
  • Staging and Lighting
  • Venue and Site Coordination
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